English for managemen

TIM LC UMM
English for Specific
978-979-203-6
2016
500
pertama
16 cm x 23 cm
2

Daftar isi

UNIT 1     FORMS OF BUSINESS ORGANIZATION    4
    Writing Daily Activities    8
    Telling Daily Activities    13

UNIT 2    ADVANTAGES AND DISADVANTAGES OF     
    JOINT VENTURE    22
    Writing Tips    26
    Giving Tips    32

UNIT 3    CORPORATION    38
    Writing a Suggestion    42
    Giving a Suggestion    48

UNIT 4    TYPES OF CORPORATIONS    54
    Writing an Announcement    58
    Giving an Announcement    65

UNIT 5    MULTINATIONAL CORPORATIONS    73
    Writing a Poster    78
    Presenting a Poster    85

UNIT 6    WHAT IS LEADERSHIP?    91
    Writing an Advertisement    96
    Promoting a Product    101

UNIT 7    FOUR RESPONSIBILITIES GREAT
    MANAGERS SHOULD MASTER    108
    Writing an Invitation    111
    Making and Responding to an Invitation    115
UNIT 8    QUALITIES OF A BUSINESS ENTREPRENEUR    124
    Writing an E-Mail    128
    Making an Appointment    135

UNIT 9    GOOD MANAGERS MUST ALWAYS WATCH FOR
    BAD BEHAVIOR    142
    Writing a Formal and Informal Letters    146
    Asking and Giving Direction    151

UNIT 10    THE STEPS OF THE DECISION MAKING PROCESS    159
    Writing a Complaint Letter    164
    Complaining    170

UNIT 11    MANPOWER PLANNING AND FORECASTING    177
    Writing a Progressive Action    182
    Telling a Progressive Action    187

UNIT 12    DEVELOPING & TRAINING HUMAN     
    RESOURCES IN ORGANIZATIONS    195
    Writing a Planned Agenda    199
    Telling a Plan    203

UNIT 13    HOW TO INSPIRE INNOVATION AMONG
    EMPLOYEES    218
    Writing a Procedure Text    214
    Explaining a Procedure    210

UNIT 14    THE BASIC THEORY OF A TARGET AUDIENCE    225
    Writing a Past Experience    229
    Telling a Memorable Past Experience    232
UNIT 15    INTERNATIONAL FRANCHISING: A GLOBAL
    STRATEGIC INITIATIVE    241
    Writing a Compare and Contrast Paragraph    247
    Comparative and Superlative Degrees    255

UNIT 16    WHAT STEPS DO COMPANIES TAKE TO
    MAXIMIZE PROFIT OR MINIMIZE LOSS?    264
    Writing a Descriptive Text    268
    Describing a Place    272

UNIT 17    WHY LICENSING IS THE BEST WAY TO GET
    YOUR PRODUCT ON STORE SHELVES    280
    Writing Description of a Famous Figure    284
    Describing a Famous Figure    290

UNIT 18    INTELECTUAL PROPERTY PROTECTION    295
    Writing a Company Profile    301
    Presenting a Company Profile    306

UNIT 19    COPYRIGHT VS. TRADEMARK VS. PATENT    312
    Writing a Report Paragraph    317
    Presenting a Report    322

UNIT 20    EFFECTIVE RISK-MANAGEMENT    331
    Writing an Expository Text    337
    Presenting Target Market    342

UNIT 21    COMPENSATION MANAGEMENT    358
    Writing a Narrative Paragraph    354
    Telling a Story    349
UNIT 22    IMPORTANCE OF SUPPLY CHAIN
    MANAGEMENT    363
    Writing a Short Autobiography    367
    Self-Introduction    371

UNIT 23    SUPERVISION AND MANAGEMENT    377
    Writing a Curriculum Vitae    382
    Presenting a CV    392

UNIT 24    ACQUISITIONS VERSUS MERGERS    397
    Writing an Application Letter    403
    Performing a Job Interview    411

UNIT 25    GOVT. PLANS TO TAX ONLINE RETAILER    421
    Writing an Interview Guide    426
    Reporting an Interview    429

UNIT 26    QUEST-LED INNOVATION MAKES ANYTHING
    POSSIBLE    435
          Writing an Argumentative Text    440
    Giving an Opinion    446

UNIT 27    THE INDONESIAN CORPORATE COUNSEL
    ASSOCIATION (ICCA)    452
    Writing a Persuasive Paragraph    456
    Presenting a Campaign    461

UNIT 28    THE PYRAMID OF CORPORATE SOCIAL
    RESPONSIBILITY    467
    Writing a Speech Script    471
    Delivering a Speech Script    476
Bibliography    479